The topic we are going to discuss today will fit into visual analytics and data visualization – 101. Though on the surface this is really simple, over the years I have seen many young and sometimes seasoned analysts make this mistake. Hence I feel it is apt for us to discussion the topic about appropriate
In this article we are going to discuss Bayesian inference and statistics. In order to gain understanding of Bayesian inference we will use the experiment of coin tossing. Hence it is only appropriate to have a quick discussion about the power of… …Flip of the Coin To begin with, let me pay my tribute to
Telecom Case Study – Customer Segmentation For the last few articles we have been working on a telecom case study to create customer segments (Part 1, Part 2 and Part 3). In this case, you are the head of customer insights and marketing at a telecom company, ConnectFast Inc. Recall, in the first part, you
Let us continue with our inadvertently started tradition of separating the articles on cluster analysis with a different topic to make them form perfect clusters. This time, I am going to discuss iterative calculation in between articles on our running series on cluster analysis and customer segmentation for telecom. Though I must say we are
Outliers “I refuse to join any club that would have me as a member.” – Groucho Marx This witty statement came from (according to me) one of the funniest men in the history of American cinema – Julius Henry Marx better known as Groucho Marx. Groucho was certainly a very unusual man and might be
In one of the previous articles, we have started with a case study example from the telecom sector. We learned about cluster analysis using black holes as an analogy. In that article, we used Euclidean distance to form customer segments. Let us continue with the same case study and learn about Euclid. Additionally, we will also
Aarushi Murder Case & Logical Rigor Last week, on 25th November 2013, Ghaziabad High Court has given the verdict in the Aarushi murder case. The media frenzy in India has not allowed the public interest in the case to die down for the last five and a half year. The verdict as expected was all
Galaxies and Cluster Analysis I live in Mumbai (Bombay), the financial capital of India and one of the largest cities in the world. One of the problems of living in a large city is that you rarely see stars in the night sky. The limited sky one can see through the skyscrapers is smeared with